Flirting With Disaster
By Marc Gerstein    

Welcome

Flirting with Disaster does what Blink did for intuition, The Black Swan for probability, and Freakonomics for microeconomics: offer an engaging, in-depth view of a complex and crucial topic.

 WATCH THE TRAILER LISTEN TO THE PODCAST   CONTACT MARC GERSTEIN  GO TO THE BLOG

 




If we are to avoid the kinds
of disasters and catastrophes described, we first need to understand them.


Flirting With Disaster is a pathbreaking, indispensable step toward such a goal.

Daniel Ellsberg





C O N T E N T S


Foreword by Daniel Ellsberg:
Learning from Past Disasters, Preventing Future Ones ->Listen to the Podcast

Introduction

The Bystanders Among Us

Human Biases and Distortions

Understanding Uncertainty: Why Did So Many People Bet Against Katrina?

Space Shuttle Challenger: Cold, Warm, and Hot Causes of Disasters

Chernobyl, Faulty Design, and the Interplay of Humans and Technology

The Vioxx Disaster and BP: The Seduction of Profits

When All the Backups Failed: How American F-15s Accidentally Shot Down Two U.S. Army Black Hawks

Butterfly Wings and Stone Heads: How Complexity Influences Catastrophe in Policy Decisions

The Collapse of Arthur Andersen: The Role of Organizational Culture

When Countries Go Bankrupt:
The Prisoner’s Dilemma Writ Large

What Have We Learned? What Can We Do?

Advice for Leaders

Afterword by Daniel Ellsberg: When the Leaders Are the Problem




Chernobyl and Katrina. Challenger and Columbia. BP and Vioxx. The Iraq War. Were these unavoidable misfortunes that no one could possibly have imagined? Hardly. All of them were disasters that could have been prevented, or whose damaging repercussions could have been mitigated.


Despite warnings of impending disaster, preemptive action is rarely taken by those who have the ability to do so. How do smart, high-powered people, leaders of global corporations, national institutions, even nations, often get it so wrong? While most investigations focus on the technical causes of disaster, Flirting With Disaster examines the psychological, social, and cultural impediments to whistle-blowing, showing what we can do to reduce the possibility of disasters happening at all.


Analyzing such phenomena as bystander behavior and the butterfly effect, amid a series of instructive case studies—not only the aforementioned shuttle crashes, natural disasters, and industrial accidents, but also Arthur Andersen’s shady accounting at Enron; the 1994 Mexican peso crisis that nearly caused an international monetary meltdown; and the American sub-prime lending crisis that emerged in August 2007, revealing the country’s unhealthy dependence on consumer credit—Marc Gerstein, an organizational psychologist, urges a re-evaluation of the timidity, distorted thinking, errors of judgment and self-serving conduct that result in disasters from the boardroom to the halls of academe to the Oval Office.


Daniel Ellsberg, renowned and respected for releasing the Pentagon Papers, offers a foreword and a powerful afterword addressing what happens “When Leaders are the Problem.”


Flirting With Disaster is a must-read for those who want to foster truth-telling in their organizations, and head off-disasters in the making. At once alarming, entertaining and hopeful, this is a book that offers very real and practical lessons for everyday life.


Click to read about the cases.

Click to listen to Daniel Ellsberg's foreword.